68

increase in avg. keyword position

122

increase in number 1 rankings

193

increase in top 10 rankings

The Client

The LOC, is a private oncology centre based in Harley Street, London and administer cutting edge cancer care and provide uplifting support to patients and their families.

The private cancer hospital achieved the highest rating possible on every category when assessed back in 2010 and continues to provide outstanding levels of care to cancer patients and their families.

The Strategy

The client wanted to increase the visibility of The LOC website and be seen in organic search results alongside other leading private cancer hospitals.

The audit revealed that people looking for The LOC’s services struggled to find them in organic search results. We also identified Google Analytics tracking code to be corrupt.

The Results

We got to work and restructured the website so people looking for specific private cancer treatments would be able to find The LOC website in search results with relative ease.

Google Analytics code was updated to provide more accurate data. Contact forms were streamlined to make it quicker and easier for users to get through to the most appropriate consultant.