Putting All Your Eggs in Someone Else’s Basket

If you have a business or a website the chances are you will realise the importance of having a good social media presence. Being able to interact with your target audience is a great way to gauge opinion and promote your product and it is often the first port of call for potential new customers.

But just how reliant are we becoming on this? Focussing all of our energies on one platform such as Facebook or Twitter can be a risky business if it means we neglect the quality of our actual site or a wider social net. Read more

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